Inside my lab: bringing Misclo to life.12-second silent film · animated brand artwork

Aymane codes at his laptop in his developer laboratory. The Misclo website appears on a monitor while Theo moves in a hologram and demonstrates a dumbbell exercise. Aymane turns toward the camera and smiles.

Aymane Hitmi · Labgenz, my AI lab

I build with AI the way an agency builds with people.

Strategy, design, code, 3D, content and automation. Every discipline gets its own stage, and nothing replaces the last version until you’ve approved it. I’ll show you the method for free, or build it for you.

Open the free blueprint

Former agency CTO · Led a team of 12 developers · 45+ digital projects managed

Where are you starting?

Pick your track. The page changes with you.

Before AI was my team

I learned to build the hard way: with people, deadlines and clients.

  • 45+digital projects managed
  • 12developers I led as a team
  • CTOformerly, at a US marketing agency
  • 2software products I built and shipped
  • launch date set for Misclo, my own app, now in development

    Misclo is pre-launch: no users, no sales, no results claimed.

What I build

Four things I build, each with my own work behind it.

Websites

  • Web
  • 3D
  • AI

Immersive websites that feel like a film, not a template.

Cinematic scenes, 3D and motion that explain the product instead of decorating it. The Misclo marketing site is my working example: a guided demo, an adaptive plan preview and a 3D body map, built with my AI team and now in staging.

Launch Site
From $1,600
Immersive Flagship (3D, cinematic)
From $3,200

Misclo is my own app, in development and launching 1 Jan 2027. Its character art is AI-generated.

See how I build websites
Misclo homepage on staging: two stylised 3D characters on a dark stage beside the headline and one action.Staging, captured

Proposed: Misclo phone screen: a late meeting leads the AI companion to propose a shorter home workout and a quicker dinner, waiting for the user’s OK. Accepted: The same Misclo screen after the change is accepted, with an Undo link.

Misclo’s adaptive plan · scripted sample · staging

Platforms

  • SaaS
  • E-learning
  • Apps

Platforms and apps with real logic underneath.

Communities, e-learning, SaaS, member portals and mobile web apps. Before AI was my team, that meant a multi-school learning platform in three languages and a course → assessment → certificate → purchase journey. Today it means product logic like Misclo’s adaptive plan, where the AI proposes a change and the person accepts or undoes it.

Prototype Sprint
From $1,200
Focused MVP
From $4,000
Full platform
Quoted after scopingTypical range $7,000–$15,000
See how I build platforms
Theo, a stylised 3D fitness character in orange shorts, rendered in a soft grey studio.
Side view of Theo overlaid on its reference in red and cyan on a measurement grid, used to check proportions.
Measured against the reference, not eyeballed
  1. research
  2. render
  3. voice
  4. captions
  5. compose

Content

  • 3D
  • Blender
  • AI

A content engine, from research to finished reel.

I built Theo, a 3D trainer character: a Tripo AI mesh, rigged and animated in Blender with tools my AI wrote, measured against references at every step. Behind him sits a scripted pipeline (research, render, voice, captions, compose) that has produced one finished 17.6-second reel. Engine Setup gives you the same pipeline, tuned to your voice: your pillars, your hooks and a keyword funnel, set up so you can run it weekly.

Engine Setup
From $1,200
Engine + AI Presenter
From $2,200
Engine Run
From $600/month3-month minimum

Nothing from this pipeline has been posted yet. No reach or view figures are claimed.

See the content engine

Automations

Automations built around the moments that cost you leads.

A new enquiry waiting hours for a reply. A follow-up nobody sends. Admin that eats your evenings. I design AI systems for those moments, with qualification, booking and follow-up handled by the system and human checkpoints where judgement matters.

Single System
From $850
Ops Bundle (3 systems)
From $2,300
AI Agent / Assistant
From $1,500

I don’t promise hours saved or revenue. On the call we work out your own numbers with the ROI sheet from the free library.

Being wired · status in the Lab
  1. Instagram reel
  2. Keyword comment
  3. DM
  4. /free/<tool>/
  5. Save a seat / Book a call

The first system I’m wiring in public is this site’s own: a keyword in a DM, a free tool, then a seat or a call. You’ll see it in the Lab, with dated builds and their status.

The blueprint is public: an n8n and Make build guide, a qualification JSON Schema and eight test leads with expected results.

Every build runs the same way: a written brief, a staged plan across every discipline, and an AI team doing the work while I direct, measure and approve. You see each step before it replaces the last one, and the previous version is always kept for rollback.

  1. The brief comes first, and your words are kept word for word, so nothing drifts.

  2. Every discipline gets a stage: strategy, UX, brand, copy, frontend, backend, 3D, AI features, security, QA, launch, growth.

  3. Show first, one change at a time. The approved version stays live until you say yes.

  4. Measured, not eyeballed: automated checks and side-by-side overlays before I show you anything.

  5. Cost and permission gates: nothing is bought, sent or published without your OK.

Starting prices are public. Your exact scope comes out of a free 15-minute call.

Free · 5 live days · two tracks

AI Business Build Week

Five live hours with me, one deliverable a day. Each session runs the same way: wins from yesterday, one principle, then 25 minutes where I build both tracks side by side on screen, a hot seat, and your homework, which never takes more than 40 minutes. You leave with v1 of five real assets, not a page of notes.

What you leave with each day, for both tracks
Day
Day 0: Set up the deskBuild DeskAI account, workspace folder, tracker Sheet, Cal.com, Stripe in test modeBuild Deskplus your tool list and last month’s numbers
Day 1: Decide where the money isOffer Cardthree offers scored, one chosen, with promise, price hypothesis and a validation scriptOps Map + AI Opportunity Scorecardyour top three ranked by value, feasibility and risk
Day 2: Build your AI teamBusiness Brain v1 + a four-role AI teamCompany Context Pack + your first agent specwith five test cases and human checkpoints
Day 3: Make the thing people seeOffer Page Kit v1a live offer page + a lead magnetContent Engine v1voice, pillars, a 30-day calendar, 10 drafts
Day 4: Automate the money momentsFirst-Sale System v1working end to end in test mode + 25 researched prospectsAutomation Pairspeed-to-lead in test mode + a back-office spec, with ROI sheets
Day 5: Run it like an operator30-Day Launch Plan + Solo OS v1AI Operating Layer v1an AI dashboard, an AI policy and a 90-day roadmap
  1. Day 0 · Set up the desk

    Build DeskAI account, workspace folder, tracker Sheet, Cal.com, Stripe in test mode

  2. Day 1 · Decide where the money is

    Offer Cardthree offers scored, one chosen, with promise, price hypothesis and a validation script

  3. Day 2 · Build your AI team

    Business Brain v1 + a four-role AI team

  4. Day 3 · Make the thing people see

    Offer Page Kit v1a live offer page + a lead magnet

  5. Day 4 · Automate the money moments

    First-Sale System v1working end to end in test mode + 25 researched prospects

  6. Day 5 · Run it like an operator

    30-Day Launch Plan + Solo OS v1

  • Submit all five deliverables and you become a Builder, with a seat at the Day 6 clinic.

  • Every day starts from a prefilled template, so v1 fits inside the homework time.

  • Miss a live day? Each day’s guide and template stay open all week, so you can catch up on your own time.

  • Why is this free? I’d rather you watch how I work before you ever pay me. On Day 5 I’ll tell you plainly what I sell, and you’re free to keep building without it.

Free library · no email wall

The tools I’d charge for, free to open right now.

Every tool produces a real artefact the first time you use it. Each one comes with a worked example (fictional, and labelled as such), what it costs to run, how it fails, a security note and the date I last reviewed it. If you came from Instagram with a keyword, this is where it leads.

Some tools need a paid AI plan, for example Claude Skills. Each page says so before you start. Never paste passwords, API keys or customer data into a prompt.

06 / 06All tools, in challenge order

  1. BLUEPRINTLAUNCH · Day 0 · about 45 min

    The Solo Builder Blueprint

    From one observed problem to a tested offer, an AI team and a first-sale system, in 11 prompts.

    PROJECT.mdChooseSet upBuildAutomateImprove

    Last reviewed
  2. OFFERLAUNCH · Day 1 · about 90 min

    Offer Lab

    Real buyer complaints in, one scored and priced offer out, ready to test with ten people.

    Offer CardOfferBuyerProblemPromiseDeliveryWhy mePrice hypothesisScoresTest plan

    Last reviewed
  3. MAPOPERATE · Day 1 · about 45 min

    AI Ops Map & Opportunity Scorecard

    Every recurring workflow priced, scored and ranked, including where AI doesn’t pay off.

    ScorecardWorkflowHours per monthValue 1-5Feasibility 0-5Risk 1-5GatePriorityHuman checkpoint

    Last reviewed
  4. BRAINBoth tracks · Day 2 · about 40 min

    The Business Brain

    Answer 25 questions once, and your AI knows your offer, clients, voice and rules.

    Context packSnapshotOffersIdeal clientProof we can useVoicePricing and termsNever say / never doData rules

    Last reviewed
  5. CONTENTBoth tracks · Day 3 · about 30 min

    Content Engine

    Ten of your own posts become a voice guide, four pillars, a hook bank, scripts and a keyword DM funnel.

    Content calendarpublish_datepillarhook_patternkeywordcta_typestatus

    Last reviewed
  6. LEADSOPERATE · Day 4 · about 40 min

    Speed-to-Lead System

    A tool-agnostic system blueprint with qualification prompts and an ROI sheet.

    Qualification JSONfitcriteriareasonsmissing_infoflagsnext_stepurgency

    Last reviewed

Free tool · Labgenz OS Lite

Don’t prompt your project in one go. Stage it.

Pick what you’re building, describe it in a few lines, and OS Lite checks whether you have the skills and setup it needs. Then it gives you a staged prompt sequence covering every discipline an agency would put on it.

It’s built from how I run Misclo: a written brief, one discipline at a time, an approval gate before anything replaces the last version, and a report the AI fills in at every step. OS Lite packages that as five stages: Choose, Set up, Build, Automate, Improve.

What are you building?
  1. Choose 
  2. Set up 
  3. Build 
  4. Automate 
  5. Improve 

Pick a project type to see its first two prompts.

12 disciplines

  • Strategist
  • Product & UX
  • Brand & Visual
  • Copy & Content
  • Frontend
  • Backend & Data
  • 3D & Motion
  • AI Features
  • Security & Privacy
  • QA & Accessibility
  • Launch & DevOps
  • Growth & Marketing

Every stage ends

with an OS-REPORT block, a decision log and a “show first, one change at a time” gate

Runs in your browser. No account, no AI calls, and your answers are never put in a link.

For business owners · $970

Personal AI Audit & Implementation Roadmap

I study one business, yours, and come back with where AI should go first, what it will need and in what order, with every assumption written down. You get editable documents you can hand to me, your own team or another developer.

  • A map of your current setup: tools, processes, handoffs and the tasks that eat time
  • A ranked shortlist of AI opportunities, with up to three priority workflows assessed in depth
  • Tool and cost assumptions, written down rather than guessed
  • A build-ready specification for the first implementation: trigger, inputs, outputs, review points, acceptance checks
  • A 90-day implementation roadmap, plus a personal walkthrough with me
Harbor Learning & CoachingFictional sample
Enquiry assistant · pilot spec
Trigger
A valid website enquiry
Inputs
The enquiry + approved program facts
Output
Summary and reply draft in a review queue
Review
Harbor’s admin (a person) approves every draft before it is sent
Owner
Harbor’s admin; owner handles flagged cases
Acceptance
Missing facts are flagged; nothing sends automatically
Test 1
20 past enquiries replayed; 0 drafts state a price or date not in the program facts
Test 2
Every refund, complaint or health question in the replay is flagged to the owner, never drafted as a reply
Go-live
Both tests pass on the replay before a live enquiry is drafted

It starts with a free 15-minute call. You’ll come out of it with one of four answers:

  1. Do it yourself with my free tools
  2. The audit
  3. A direct build proposal
  4. An honest “not a fit”
See what the audit includes

Implementation is quoted separately. The sample on the audit page is for a fictional business and is labelled as such.

Animated artwork of Aymane at his desk, smiling at the camera.My animated double (AI-generated)
Aymane Hitmi · Moroccan, based in Bali

Who’s behind this

Before AI became my team, I learned how to lead one.

I’m Aymane Hitmi. I’m Moroccan, now based in Bali. I was CTO of a US marketing agency, where I led a team of 12 developers, and over my career I’ve managed 45+ digital projects and built and shipped two software products of my own.

Now I build alone, with AI as my team, and I do it in public. Misclo, my fitness and food app, is the lab’s live test: Claude on design and code, ChatGPT and Higgsfield on media, Codex on a parallel code lane, Blender driven by scripts. I decide, measure and approve. It’s in development, launching 1 January 2027.

On Instagram you’ll often meet my AI clone. It’s always labelled as AI. This page, the calls and the live sessions are me. How I label AI

Questions

Straight answers.

Who is this for?

Two kinds of people. If you’re starting from zero and want a business you can run with AI, take the LAUNCH track. If you already run a business and want AI working inside it, take the OPERATE track, or book a call.

Do I need to code?

No. Every stage has a no-code path. A few tools, like Speed-to-Lead, need an automation account and an AI API key with a spending limit, and the page walks you through it. If you do code, the prompts go further with you.

What’s the catch with the free challenge?

There’s no hidden fee. It’s how I show my work. On Day 5 I tell you what I sell (Labgenz OS, a done-for-you build, or the audit), and keeping going on your own is a perfectly good answer.

What will I actually have after five days?

v1 of five deliverables for your track, built from templates during your homework time. How far each one gets depends on your project and your time. There’s no income promise.

Will the sessions be recorded?

Don’t count on it. The challenge is designed to be done live. If recordings are made available, I’ll say so on the challenge page before it starts.

What if I miss a live day?

You can still finish. Every Day Pack (the written guide, the prompts and the homework template) works without the live hour and stays open all week, so you can catch up on your own time. Post before the next live hour if you want your work considered for the wins wall.

What will the tools cost me?

The challenge and the library are free. Some steps work best on a paid AI plan, around $20 a month at list price at the time of writing. Every tool lists its costs up front. Payments run in test mode, so nothing is charged while you learn.

Is that you on Instagram?

Often it’s my AI clone, and it’s always labelled. The calls, the live sessions and this site are me. How I label AI.

How do builds and prices work?

Starting prices are on each service page. We begin with a free 15-minute call, then a scope. You see each step before it replaces the last, and nothing is bought or published without your OK.

Can I take the audit roadmap to someone else?

Yes. You get editable documents written so any competent builder, including your own team, can start from them.

Is Misclo live?

Not yet. It’s my own app, in development, with launch set for 1 January 2027. I show it as proof of how I build, not as proof of results.

Your move

Learn it with me, or have me build it.

Learn it

I’m building it myself.

Five free live days, one real asset a day, on your own project.

Open the free blueprint

Have it built

I want it built.

Fifteen minutes with me. You’ll leave knowing the first AI move I’d make in your business.